Starlo Pro Lures Launched!

It’s not every day that you get to launch a comprehensive range of hard-bodied lures and semi-soft topwaters onto the Australian market, knowing that each lure will retail for $10 or less, yet still be an excellent fish catcher, with a classy finish and better-than-average hardware. However, that’s what I’m happy to say I’ve been able to do with my new STARLO PRO Lures range, designed and selected by me exclusively for the BCF chain of stores here in Australia.

The finish on these STARLO PRO Lures has exceeded my expectations. This Crash Dive R 65 in the CI005 colour is a good example.

The finish, fittings and hardware on these STARLO PRO Lures has exceeded my expectations. This Crash Dive R 65 in the CI005 colour is a good example, and a killer on outback natives, big bass, jacks, flathead, snapper, etc.

Now, I realise from past comments here and elsewhere that not every Aussie angler is necessarily a huge fan of BCF. There’s no doubt that the big chains (including BCF) have led to the demise of some small independent tackle stores, just as the competition from Coles and Woolworths has resulted in a reduction in numbers of local grocery outlets, butcher shops and so on. Nonetheless, for better or worse, I suspect there’s a certain inevitability to this sort of evolution in the world of retail.

These lures carry fine gauge, extra-sharp hooks.

These new lures carry fine gauge, wickedly sharp hooks.

It’s also true that the better independents (in all fields, including fishing tackle) will not only survive but thrive in the face of such competition. They achieve this by providing the sort of expert advice, individualised customer service and “value adding” that most chains simply can’t or won’t offer. Meanwhile, BCF and their ilk do provide an excellent service to a great many customers, employ a heap of Aussie workers in the process, and don’t, in my experience, indulge in the sort of “crazy, crazy, crazy!” unsustainable discounting that could damage the industry. So, I’m more than happy to be involved with sourcing and designing exclusive lines of tackle for them, just as I have on occasion for other companies.

 

 

 

 

The Shimmy R is a great little lure.

The Shimmy R is a great little lure. It’ll catch big bream, bass, trout, perch, flatties and a heap more species.

Anyway, if you’d like to have a look at the entire range of Starlo Pro Lures, read a description of each model, and see all the currently available colours, just click here: http://starlofishing.me/whats-new/starlo-pro-lures/

And if you need any help finding your closest BCF outlet, here’s their store locator page: http://www.bcf.com.au/store-locator.aspx

Meanwhile, here’s a sneak peek at just a few more of the lures in the range, but please check out the dedicated page to see them all:

The range runs the gamut from tiny, finesse plugs aimed at bream...

The range runs the gamut from tiny, finesse plugs aimed at bream, trout and the like…

... to serious bluewater options.

… to serious big fish and bluewater options.

There are some handy barra lures, too.

There are some handy barra lures, too.

... and deep-diving specials for freshwater natives.

… and deep-diving specials for freshwater natives.

Vibes like the Rattle R 75...

Vibes like the Rattle R 75…

And some amazing topwaters like the Frog R 40.

… and some amazing topwaters like the Frog R 40…

... and Mouse E!

… and cute but deadly Mouse E! All at http://starlofishing.me/whats-new/starlo-pro-lures/

Remember, you can see them all and review the full colour range by clicking here.